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TEFL Lab London


Brand Identity


February 2010

This month The Design Conspiracy have been teaching the world.

For those who don't know TEFL is an acronym for Teaching English as a Foreign Language. We didn't know that until we got the brief to create an identity for the newly established TEFL Lab, a school situated in London's Bloomsbury Square that teaches students how to to teach English overseas.

We've created a slick style that stands out from it's competitors that tend to be more 'holiday' focused. Using a bright fleuro green and black as the corporate colours, the look is crisp and modern, aspirational yet educational at the same time.

The identity is being applied to website, stationery, brochures, adverts and all other communication requirements throughout the school. We even helped out with the interior styling of the building.

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